INFOart - Design and Business blog

How To Create Brand Guidelines

How To Create Brand Guidelines That Makes A Powerful Brand

Crave brand guidelines that reflects your business? Do you have a brand you want to strengthen? Regardless of your business size, it is imperative to have a strong, distinctive brand. This is helped with comprehensive brand guidelines. Not only does it help you, it also assists everyone in your organisation. Within this blog post you...

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Brand Awareness

How To Increase The Awareness Of Your Brand

Want to become noticeable in the market? Want to raise sales and attract more customers? Making a strong brand and raising your brand awareness is crucial to good business – it’s one of the most important components which affects the income of a company or business. This blog post you will help you discover what...

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5 Epic Way To Start A Small Business

5 Epic Ways To Start A Small Business

Are you excited that you just want to explode? It’s the feeling that every entrepreneur finds themselves when they have a new business idea. You feel passionately about your idea, you feel motivated to tell everyone about it, and you feel excited to make some money from it too! However, it’s always good to step...

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The Myths Of Starting Your Own Business

The Myths Of Starting Your Own Business

What’s stopping you? There’s many reasons to not start a business. We stay in our comfort zones, we come up with excuses, we think of every myth there is. When I began my businesses, whether that was my t-shirt company, Haydn Symons Illustration, or this very blog, I thought of many excuses of why not...

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The Personal Brand Vs The Bigger Corporation, And Why You Win!

The Personal Brand Vs The Bigger Corporation, And Why You Win!

Personal brands have a distinct advantage over their bigger corporation rivals. Big corporations often lack this fundamental thing that all personal brands can achieve within an instant. What is this element I hear you ask; it’s personality. It’s hard to see who’s behind a big corporation, and as a result, are often seen as corporate,...

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Experimenting In Your Business – Part 2

Experimenting can take you to new levels that you never knew existed. For you to grow your business, you should always be adapting and evolving. This is where experimentation comes into play. Following on from my previous blog post about experimenting, where I encouraged you to experiment with your business, I’m going to be giving...

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Why You Should Be Charging More For Your Creative Services

Why You Should Be Charging More For Your Creative Service’s

“What! Why are you charging so low?” That was my response to a creative business owner who I met a month ago at a networking event. Her creative services were unique, individual and highly creative. But once she told me how much she charged (which was £50), I started to discredit her work, and began...

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The Do's And Dont's Of Twitter Marketing

The Do’s And Dont’s Of Twitter Marketing

Twitter is a pretty big platform. It allows you to represent your company’s brand, offer your followers valuable content, and a chance to gain a following from. But in some cases, you can easily turn off potential clients if your not doing things correctly. So, if you were ever confused about what you should do...

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How You Can Communicate Quality Within Your Business

How You Can Communicate Quality Within Your Business

Quality is the extent of making something which is valuable to someone. It’s valuable to them, and to you too. Quality within your business encourages these people to come back to you time and time again, as they realise your providing them with a fantastic service. It set’s you apart from your competition, and people...

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Why Being Popular Is Important In Business

Why Being Popular Is Important In Business

Popular people, companies and brand are constantly in the lime light. Followers go out to purchase their products, access their content, watch them in films, just so they can somehow be linked with them in some way. Being popular within business doesn’t come up to often, but it’s fundamental in creating a successful and respected...

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